08
Nov
Advertising and Business. |
If you attend enough trade shows, you will find that the vast majority of businesses find a comfort level with a certain sized exhibit space and stay there year after year. One reason for this, obviously, is a fear of committing to more expense. However, when moving from a 20 x 20, for instance, into 20 x 30 trade show booths, it doesn’t always require that much of an investment. Many times all it takes is a little additional exhibit hardware to complement what is already in place.
